We’re reminded every day to wear sunscreen to protect ourselves from the sun’s harmful UV rays to prevent sunburn, premature ageing and more importantly, decrease the risk of skin cancer. So, if it’s drilled into us constantly why would any of us even consider not using it? Well that has to do wi... View Post

Next time you’re walking on a stretch of warm sandy beach don’t stare at the sky, check between your toes, you may strike it rich and find a sand dollar! OK, so I’m not talking rich in the traditional sense, but some people love collecting special treasures from the ocean. Like our Founder Lucy, ... View Post

Our Earth is in danger. The planet is getting hotter, the ice caps are melting and the oceans are rising, all because of humanities impact on the environment. One of the biggest environmental threats we face is from plastic in our oceans. In addition to clogging our seas; abandoned fishing gear, ... View Post

Your 5 Best Beach Essentials - Whether it’s a beach vacay or a day trip, other than what you’re wearing make sure you carry these 5 stylish essentials. 1. A funky towel Ok so you might think we’re stating the obvious here but picture it… you emerge from a cooling dip only to find that the current... View Post

Keep your shorts on! The explosion of plastic products over the last 7 decades has been extraordinary; to the point where we now simply cannot now live without them. The world is producing nearly 300 million tons of plastic every year, half of which is for single use, and more than 8 million tons... View Post

Cute swimwear for you and your mini-me! - Mummy & me trends are nothing new, in fact matchy-matchy outfits have been cycling in and out of fashion for over a century – though the styles may have changed somewhat! Thanks to A-listers including Beyonce, Reese Witherspoon and the queen of fashi... View Post